
About
Too many strategic plans end up collecting dust in desk drawers or sitting forgotten in shared drives. At Stapley & Hinton, we bring over 25 years of combined experience in higher education, public health, and the nonprofit sector to your organization. We understand how challenging it can be to balance lofty missions with limited resources, competing priorities, and the pressure to deliver at a high level.
Our mission is to help nonprofits gain clarity, create sustainable plans, and move them into implementation.
Our approach is straightforward: practical strategies, individualized attention, and the accountability that helps teams carry their plans forward.
Whether you need long-term strategic direction, data-driven insights, or a workshop to align your team, we will meet you where you are and support you in where you want to go.
Rebecca Stapley
Marketing Director | Higher Education Strategy & Enrollment Growth
Rebecca is a relationship-driven marketing director with over 14 years of experience in higher education. She specializes in crafting integrated, results-driven marketing strategies that align with institutional goals, values, and audiences. In her leadership roles, Rebecca has launched impactful campaigns, enhanced brand visibility, and developed successful content strategies to boost audience engagement.
Throughout her career, Rebecca has also launched initiatives like the "Nazareth Student Content Team," which brought authentic student voices into the spotlight and led major campaigns such as Nazareth College’s Giving Day, exceeding engagement and fundraising goals. Her expertise has earned her multiple "Best in Track" awards at eduWeb conferences, and she has represented her organizations at numerous high-profile conferences and industry podcasts.
Rebecca holds a Master’s Degree in Integrated Marketing and Communications. Outside of her professional work, she enjoys spending time in nature with her dogs, curating the perfect yoga playlist, and embracing creativity in all aspects of her life.
Are you looking to align your marketing strategy with your goals?
Carolyn Hinton
Communication Strategist | Research-Driven Solutions
Carolyn is a communication strategist with more than 15 years of experience working with public health, corporate, and nonprofit clients. Having led campaigns for organizations such as the CDC, NIH, and the Department of Defense, Carolyn excels at turning complex research into clear, actionable communication strategies. She’s known for her ability to translate data into plans that connect with diverse audiences, creating meaningful results. From developing communication workshops to designing high-impact campaigns, Carolyn’s work is defined by her commitment to helping organizations deliver their messages effectively. Carolyn loves caring for her three rescue dogs, listening to podcasts, and learning new things.